NEW DELHI: In a bid to enhance the shopping experience for its customers, global smartphone brand TECNO on Tuesday launched its first exclusive retail outlet in the national capital New Delhi. Located at TECNO branded Laxmi Nagar Metro Station in East Delhi, one of the busiest mobile cluster markets in Delhi.
Commenting on the launch, Arijit Talapatra, CEO, Transsion India said, “The first exclusive retail store of the brand TECNO is an addition to our over 50,000 multi-brand retail outlets that allow customers to first touch and feel their favorite TECNO products. Will allow you to make a purchase decision.” He added, “We strive to meet the demands of our consumers, providing them with a premium and an immersive retail experience. Strategically located in one of the busiest areas of the city, the specialty retail outlets also meet the government guidelines. It is equipped to follow all the necessary hygiene and safety protocols as per norms; making it a completely safe zone for daily consumers to experience their favorite techno products.”
TECNO said that in line with the brand philosophy of ‘Stop at Nothing’, this is TECNO’s yet another step that reinstates the company’s commitment to not only providing a seamless retail experience but also the brand’s connections with its target audience. also strengthens.